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Naked value is the ultimate value a product delivers to
customers, or the benefits that remain when a product is stripped
of most of the energy and material resources required to
manufacture and deliver it.
Technological advances, resource constraints, and emerging
scientific knowledge are rapidly reshaping business. Future
industry leaders will be the companies that succeed in providing
the most benefits to customers with the fewest resources.
The authors of "Naked Value" show businesses how to improve a
product's competitive advantage in a dynamic marketplace, one where
companies are delivering light without light bulbs, portable power
without batteries, and warmth without insulation. They demonstrate
why a company's success today depends on: Reducing resource inputs
Identifying unrecognized competitors Understanding that customers
don't really want products
"Naked Value: Six Things Every Business Leader Needs to Know
About Resources, Innovation & Competition" is a practical guide
filled with cutting-edge examples and fresh perspectives on
business strategy and sustainable design. It's an indispensable
companion for business leaders,
designers, architects, engineers, and investors.
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Engage (Paperback)
Kathryn Lewis, Marcia A. Mardis
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R1,687
Discovery Miles 16 870
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Ships in 10 - 15 working days
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Part of the Shared Foundations series, this book examines effective
implementation of the Shared Foundation Engage from the National
School Library Standards. Currently in development, this book is
scheduled to be published in Summer 2020. You may place an order
and the item will be shipped when it becomes available. Examination
copies are available for instructors who are interested in adopting
this title for course use.
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